How to Create a Narrative to Captivate Your Audience (and Convert Sales)

In a profession like marketing, it’s your job to keep things fun, engaging, and interesting. It’s all about creating the new and great product, the flashy and irresistible sales pitch that makes people want to buy, and then converting more sales then you can count.

So then why does it feel like sales pitches can be so… mundane?

Every marketer will eventually fall into a rut with their customer where everything becomes the same old thing. The new product, the sales pitch, the sale. Over and over again. Until you become so disinterested in your sales pitch that your customer

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